Small Business Marketing

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Make your company stick out with standout promotional labels

One of the industries predicted to make the most money off of the upcoming World Cup is label manufacturing. A report from Engineering News explains that label makers are gearing up for the sporting event; even beyond the 2010 FIFA World Cup preparations, the industry has seen 22 percent growth in the past year. » full story 2010-03-10

Facebook analytics let small business owners maximize social media marketing efforts

A report from Search Engine Journal shows that Facebook is one of the most popular internet sites, closely following Google as the most visited website. In light of this report, it makes sense that many small businesses are increasing their use of Facebook as a marketing tool to try to catch consumer dollars among its 400 million active users. » full story 2010-03-08

Social media makes gains as a small business marketing tool

In light of recent economic turmoil its increasingly important for small business owners to find cost-effective methods of promoting their goods and services. A recent study from Network Solutions and the University of Maryland shows that investing in social media marketing has paid off for a number of small businesses. » full story 2010-03-05

Want to make sales? Build a brand with a business marketing plan

In a moment when the economy is coming out of turmoil, it's more important than ever for small business owners to properly promote products and services. Yet the Times Standard reports that many small business owners struggle to understand the distinction between marketing and advertising. » full story 2010-03-04

Small businesses should write to the right recipients

In light of recent economic turmoil, many business owners are looking for cost-effective marketing strategies to boost sales. Email marketing campaigns might help entrepreneurs save cash but they are only as good as the potential clients they reach. » full story 2010-03-03

Businesses might benefit from tri-message marketing

Small business owners know that different marketing channels offer different benefits, as well as access to unique pools of potential clients. "There's no single solution that meets all market needs. Each one can help you build your brand, acquire and retain more customers and deepen engagement," says MediaPost. » full story 2010-03-02

Track your tweets to see the buzz on your small business

Many business owners will soon be able to connect to social media networking sites - like Twitter and Facebook - through their corporate clouds thanks to new ServiceCloud technology, reports the Vancouver Sun. » full story 2010-03-01


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